04.

In the summer of 2019, I worked on a team to develop the creative look and feel for the yearly barre3 Black Friday Sale. The goal of this campaign was to create attention-grabbing graphics to stand out during the heavily saturated sale season. We opted for bright duo-tone imagery and bold letting to stand out in the marketplace. I was involved with ideation, on-set art direction, and graphic design of the campaign.

 

Photographer: Maddy Chandler

Creative Director: Maddy Chandler

Co-Art Director: Jaclyn Hudak

 

Fig. 1:  Email Executions

 

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Fig. 2:  Social Executions

 

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Fig. 3:  Poster Executions

 

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Fig. 4:  Photo Library

 

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